Titanium dioxide comes in the form of a white powder and is sometimes used in cosmetics to adjust a color to a lighter shade. This is also why it can produce a white cast.

North America

Lithopone 30% applied in masterbatch has maximum purity, good opacity and reasonable light fastness.  

The price of Titanium Dioxide in Taiwan rose considerably throughout December 2018, reaching 3,750 USD per metric ton.  The price in Taiwan is 10% higher than the average price in the previous month and 1% higher than the average price one year before. In contrast, Titanium Dioxide prices in India were flat during December 2018, and were decline when compared to the average price in the preceding yeara decline of 3% from the previous year’s price. 

Titanium dioxide manufacturer: CHTI

Lithopone is an inorganic white pigment, obtained from co-precipitation of Zinc sulfide (ZnS) and Barium sulfate (BaSO4). Titanium Dioxide (TiO2) has replaced Lithopone as a white pigment in majority applications as TiO2 is more durable. However, it is much cheaper than TiO2 and has advantages such as low binder requirement and good dispensability. As a white pigment, it can improve the substrate's weather resistance, and improve the fungicidal properties of paint formulations. Some of the major applications of Lithopone include manufacturing of paint pigments, plastic & rubber products, paper, printing inks, cosmetics, and leather & linoleum products. It is commercially available under names such as pigment white 5, Barium zinc sulfate sulfide, Becton White, C.I. 77115, Charlton White, Enamel White, and Zincolith. On the basis of content of ZnS, Lithopone is available at 28%-30% Lithopone and 60% Lithopone.

Rutile titanium dioxide R-996, white powder, insoluble in water, non-physiological toxicity, stable chemical properties, surface coated with silicon, aluminum, zirconium and organic treatment has excellent pigment performance, whiteness, brightness, good gloss; Strong hiding power, achromatic power and fluidity Rutile titanium dioxide, white powder, insoluble in water, non-physiological toxicity, stable chemical properties, excellent pigment performance after the surface is coated with silicon, aluminum, zirconium and organically treated, whiteness , Brightness, good gloss, hiding power, achromatic power and fluidity are strong, with excellent weather resistance and anti-powder properties.

In a 2016 study published in Scientifica (Cairo), Egyptian researchers examined the effects of titanium dioxide nanoparticles on the organs of mice by orally administering the food additive daily, for five days. The results showed that the exposure produced “mild to moderate changes in the cytoarchitecture of brain tissue in a time dependent manner.” Furthermore, “Comet assay revealed the apoptotic DNA fragmentation, while PCR-SSCP pattern and direct sequencing showed point mutation of Presenilin 1 gene at exon 5, gene linked to inherited forms of Alzheimer’s disease.” The researchers wrote: “From these findings, “the present study concluded that TiO2NPs is genotoxic and mutagenic to brain tissue which in turn might lead to Alzheimer’s disease incidence.”

The MBR9668 coating offers a range of advantages for manufacturers in the coatings industry. Primarily, its high hiding power allows for the efficient application of thinner layers, reducing material consumption and operational costs. This cost efficiency does not come at the expense of quality; the coating ensures a uniform finish with excellent opacity and gloss. Furthermore, the durability imparted by MBR9668 means that coatings will not only maintain their aesthetic appeal but also resist environmental stresses such as weathering, moisture, and chemical exposure.

Nanotoxicology “focuses on determining the adverse effects of nanomaterials on human health and the environment.”

Lithopone B301, Lithopone B311 powder is also widely applied in paints and enamels

It’s also used in food products to provide a white color. Candies, cakes and creamers are examples of foods that may contain titanium dioxide for its color enhancing and bleaching properties.

How can I tell if a product has titanium dioxide in it? How can I avoid the ingredient?

While Skittles don't include white in their line-up, Dr. Johnson-Arbor theorizes that titanium dioxide is used to help contain all the other beautiful colors.